Protect what matters most
Life insurance designed for growing families.
Get a personalized, no-pressure plan that safeguards your family’s future—from diapers to diplomas and beyond. Speak with a licensed advisor in under 24 hours.
Free 30-minute call. No obligations, no sales pressure.
- Plans starting at less than the cost of a family pizza night
- Coverage that grows with new children and changing incomes
- Licensed advisors who specialize in parents and caregivers
Get your family coverage checkup
Answer a few questions and we’ll match you with the right advisor for your family.
We never sell your data. Your information is safe, private, and encrypted.
Why parents choose ABC Life
Life insurance that grows with your family.
Our advisors understand the realities of raising kids today—student debt, childcare costs, and unpredictable careers. We build flexible coverage that fits your budget now and protects your children later.
- Coverage options for new parents, single parents, and blended families
- Clear, jargon-free explanations so you know exactly what you’re getting
- Annual check-ins to adjust coverage as your family and income change
What your free consultation includes
- 10-minute family needs assessment
- Coverage gap analysis (see what’s missing today)
- Custom plan outline with 1–2 options
- Clear next steps—you decide when to move forward
No cost. No commitment. Just clarity about how protected your family really is.
Coverage options
Plans built around real family milestones.
Whether you’re expecting your first child or saving for college, we’ll align your coverage with the moments that matter most.
New & growing families
Term life that covers daycare, diapers, and everything in between—so your kids’ lifestyle doesn’t have to change if something happens to you.
- Affordable term life for 10–30 years
- Options to increase coverage with each new child
- Income-replacement planning for your household
Most popular for busy parents
Education & future-planning
Mix of term and permanent coverage to help ensure tuition, weddings, and first homes are still possible—even if you’re not there to see them.
Term + mutual funds
Set aside funds earmarked for education
Tax-efficient strategies for long-term savings
How it works
Simple, transparent steps from question to coverage.
You don’t need to be a finance expert. We walk you through every decision so you feel confident—not overwhelmed.
Real families, real peace-of-mind
“We stopped worrying about the what-ifs.”
“We have two kids under five and always pushed life insurance to ‘someday.’ Our ABC advisor walked us through exactly how much coverage we needed and what it would actually cost. It felt more like a parenting chat than a sales pitch.”
Emma & Daniel R., parents of 2 in Toronto
Families who work with ABC Life typically:
- Reduce financial anxiety within the first week
- Ensure mortgages and major debts can be paid off
- Create a clear backup plan for childcare & education
- Gain a dedicated advisor they can email anytime
94% of families who complete a free consultation choose to put coverage in place within 30 days.
Source: ABC Life client survey, 2025.
Book your free consultation
In 30 minutes, you’ll know exactly how protected your family is.
Choose a time that works for both parents—or just you. We’ll meet by phone or video and follow up with a simple summary you can review after bedtime.
- Flexible evening and weekend appointments
- Kid-noise friendly—we’re parents too
- You set the pace and next steps
Average call rating: 4.8/5 from parents who completed the consultation.
Schedule your call
Complete this quick form and we’ll confirm your consultation time by email or text.
By submitting, you agree to be contacted by ABC Life Insurance about your quote by phone, text, or email. You can opt out anytime.
Questions parents ask us
FAQ about family life insurance.
Still not sure if this is the right time? Your advisor will happily talk through any what-ifs on your free call.
How much life insurance do parents typically need?
A common guideline is 7–10× your annual income, but that’s just a starting point. During your free consultation, we’ll look at your mortgage or rent, debts, childcare costs, future education needs, and any existing coverage you may have. Then we’ll create a tailored recommendation that fits your budget today while still covering major obligations.
Is there a cost or obligation for the consultation?
No. Your 30-minute consultation is completely free and there is no obligation to buy anything. Our advisors are measured on clarity and client satisfaction—not on commissions alone. If you decide to move forward later, we’ll already have the groundwork in place.
Do both parents need to be on the call?
It’s helpful but not required. Many families start with one parent to gather information and then schedule a brief follow-up to review options together. We’re flexible with evening and weekend times to make it as easy as possible for both caregivers to join.
What if we already have life insurance through work?
That’s a great start, but employer coverage often isn’t enough—and it usually disappears if you change jobs. We’ll review what you already have, identify any gaps, and only recommend additional coverage if it truly improves your family’s safety net.
Will my health or past medical issues disqualify me?
Not necessarily. Many parents are surprised by what they still qualify for. We’ll ask a few health questions up front and match you with carriers that work well with your specific situation. In some cases, coverage may cost a bit more—but having the right protection in place is still possible.
ABC Life Insurance Company
Helping parents and families build reliable financial safety nets with clear, honest life insurance advice.
© 2026 ABC Life Insurance Company. All rights reserved.
Contact
Phone: (555) 123-4567
Email: [email protected]
Address: 123 Family Way, Toronto, ON